Liz Fisher

About Liz:

Q: What is your favorite color?
A: "Green"

Q: What is your favorite food?
A: "All Mexican food."

Q: Do you have kids? 
A: "One. My son, Michael will be 16 in October. He has an adventurer’s spirit: loving to ride BMX, mountain bike, hike and anything outdoors. He has been driving off road since he was 10. Michael is also a talented drummer and plays all the technical rock classics. Rush is his favorite music to play. He can basically play anything he hears and I am in awe every time I hear him play. There is never a quiet dull moment in our household."

Q: Do you have any pets?
A: "Yes. Archie (German Shepherd 8 ½ yrs old). He is our cuddle baby
Lambeau (German Shepherd 2 ½) She is our adventurous girl who loves to hike and jog and keep squirrels out of our yard.
Wrangler (Golden Retriever 16 weeks old) He is our newest baby and keeps his siblings on their toes.
Mr. Witty (Himilayan-like rescue cat who is about 10) He only likes my husband...and food and catnip."

Q: Do you take your pets off-roading?
A: "Lambeau is our Jeep girl, and Wrangler is learning to ride."

Liz's Off-Road Facts:

Q: How old were you when you first started wheeling?
A: "30-ish"

Q: Is your whole family into off-roading?
A: "Yes"

Q: Are you usually the driver or the co-driver?
A: "My husband, son and I all share the driving when we are off-road."

Q: Do you have any off-road traditions or rituals?
A: "I have to over-prepare and make sure we have everything we need including plenty of snacks."

Q: How often do you get to go off-roading?
A: " Not often enough. We try to take a trip a few times a year."

Q: How did you get started in the off-road world?
A: "My husband got me into off-roading. It took some work since I grew up being taught that vehicles belong on the road. Once I got on the trail, I was hooked."

Q: Where is your favorite place to wheel?
A: "Utah"

Q: What is on your off-roading bucket-list?
A: "I want to race at least one race. I also want to wheel the Rubicon Trail with my family."

Q: How are you active in the off-road world?
A: "We don’t have many off-road groups around here, but we are involved in our Jeep community."

Liz's Off-Road Stories:

Q: What is your most memorable offroad moment?
A: "Driving the launch pad the first time and seeing nothing but blue sky all the way up."

Q: What was your first wheeling trip?
A: "A little place on the side of a mountain in the Arkansas Ozarks."

Q: What was your longest wheeling trip?
A: "2 weeks"

Q: What was your favorite wheeling trip?
A: "Easter Jeep Safari, every year."

All About the Ladies:

Q: Who do you look up to in the industry? Why?
A: "Nena Barlow, Charlene Bower, Jessi Combs; their business acumen, skill sets, personalities, can do attitudes, perseverance and success in the industry."

Q: How do you feel as a woman in the off-road industry?
A: "I feel a camaraderie with all of the wheelers. I never feel like a “girl” out on the trail.  I feel like an equal and It is so awesome to see more women getting in the drivers’ seat out there."

Q: What are some changes that you have noticed in the industry?
A: "I don’t know if there are necessarily changes. I think I am just becoming more aware and am coming out of my shell at events more. The off-road community is tight knit and helpful. It's a great passion to be a part of and an amazing group of people no matter where you go."

Q: Give us a story, any story, about educating, guiding, empowering ladies in the offroad, past or future:
A: "I have female customers who constantly contact me about how to get involved, what tires to select, where a cool place to take their Jeeps off-road would be, etc. It's awesome that these ladies trust me and value my opinions."

Q: What advice do you have for ladies who want to get started off-roading?
A:  "Just get out there! Don’t be nervous, don’t let your mind get in your way. Most importantly: don’t be insecure! YOU CAN DO IT! Just get in the driver’s seat and give it a try. You never know how much you are going to love something until you do it. It will change your life one trail at a time."

Liz's Vehicle:

About Ruckus:
"2008 Jeep JKU."

Q: Does your vehicle also serve as a daily driver?
A:  "No, Ruckus is a trailer princess now."

Q:What is the best modification you have done to your vehicle?
A: "Ultimate Dana 60 upgrade and coil-overs."

Q: Do you work on your own vehicle?
A: "I am learning to."